Working together with Cabinaa, I spearheaded the design of Fendi’s interactive immersive installation, which traveled across Asia.
We crafted seven distinct environments, each activated by the unique fur worn by the guest entering an exquisitely designed dressing room. This project highlighted Fendi’s exceptional craftsmanship and attention to detail, guiding visitors through surreal landscapes and dreamlike worlds. The journey culminated at Palazzo Fendi, where guests were immersed in the intricate process behind the creation of each luxury piece. This interactive journey artfully combined interactivity and luxury, leaving a lasting impression on every participant.